About the role
Brafton is one of the world's leading content marketing firms, with offices in Boston, London, Toronto and Sydney. We aspire to continually raise the bar on what people consider "marketing content." We create result-focused strategies and content to drive SEO, social engagement and leads for our clients. Our teams continuously build expertise across new media formats, including video, blogs, infographics and web design.
This is a remote, full-time position open to candidates across Canada.
JOB DESCRIPTION
Brafton is looking for a full-time content writer with a background in travel. Writers who have traveled on cruise ships are especially encouraged to apply.
Brafton Content Writers are dedicated to producing strong, creative pieces that are integrated into clients' content marketing campaigns. Client experience is paramount for us, meaning you are expected to communicate directly with them. The majority of writing and editing will be focused on SEO-optimised blogs, and writers may also compose white papers, case studies, landing pages, email copy, infographic outlines and scripts.
The majority of the Travel Writer's allocation will be travel- and cruise-focused topics, but assignments may also include writing for our B2B clients. Those industries span technology, health, finance, business, education and marketing. Writing and researching confidently and on deadline is a must. If you are interested in joining a company at the forefront of innovation and creativity in the content marketing industry, please apply immediately.
ESSENTIAL JOB FUNCTIONS
Research, create and deliver high-quality content to clients according to specified deadlines
Edit the work of peers using Brafton’s editing marks and processes
Work with account management to ensure that clients’ goals are achieved
Virtually attend project, client and team meetings
Track writing and editing production work on a daily basis in our in-house project management system
Communicate directly with clients
Adhere to highly specific style guides and client preferences communicated through revisions, feedback calls, etc.
Interpret and apply SEO-provided requirements based on SERP, LLM and AIO analysis
SKILLS & REQUIREMENTS
Bachelor’s Degree in Journalism, Marketing or Communications strongly preferred
1-3 years of professional writing experience, including travel writing experience
Extensive experience with travel, ideally including cruising.
Excellent writing and editing skills. Applicants who provide relevant writing clips strongly preferred
Extreme attention to detail
Knowledge of AP (Associated Press) style
Understanding of SEO keywords and concepts behind branded writing
Excellent time management and organizational skills
Desire to work in a fast-paced, high-volume, deadline-oriented environment.
Self-starter with the ability to work independently, as well as a valuable member of a team
Creative mind regarding a client’s brief/marketing goals
Strong phone presence for client phone calls and interviews
Ability to follow detailed briefs, apply client-specific style guidelines and work within established content templates
Ability to work with other departments in the company, such as account management, sales, social media, and other production departments, such as video and design.
Benefits Include: Commission, Health Savings Account, pension, paid vacation, flexible remote schedule, and more!
Originally posted on Himalayas