About the role
Category: Marketing
Location: New York New York United States
Dignotion is seeking a performance-driven Paid Social Manager to lead campaign strategy and execution across major social media platforms. You’ll join a senior, agile team that works with clients ranging from fast-growing startups to global brands—with a strong focus on measurable impact and creative excellence.
In this role, you’ll own paid social campaign management from start to finish: planning, deployment, optimization, reporting, and collaboration with creatives. This is a great opportunity for someone comfortable working independently, with deep experience in paid media and a passion for results.
Key Responsibilities
Launch, manage, and optimize paid campaigns across Facebook/Meta, Instagram, TikTok, Snapchat, LinkedIn, and other networks
Develop media plans and set campaign structures to support growth and efficiency goals
Analyze performance data and build actionable reports with budget pacing and KPI tracking
Conduct account audits and provide recommendations for structure and targeting improvements
Collaborate with internal teams to brief creative requirements and suggest optimizations
Stay up to date on platform changes, policy updates, and industry trends
Requirements
2–3 years of hands-on experience managing paid social campaigns
Strong command of major ad platforms (Meta Ads Manager, TikTok Ads, LinkedIn, etc.)
Proven ability to manage budgets, analyze data, and meet performance targets
Comfortable building reports and working with performance metrics in Excel or Google Sheets
Clear written and spoken English; confident in communication and documentation
Able to work independently and manage timelines with minimal oversight
Bonus Points If You Have:
Experience in high-performance or regulated verticals (iGaming, finance, health, etc.)
Familiarity with creative testing frameworks and audience segmentation strategies
Experience with dynamic creatives or product feeds
Exposure to attribution modeling, conversion tracking, or third-party analytics tools
Benefits
Fully remote or hybrid (NYC-based optional)
Flexible working hours with a results-first mindset
Opportunity to work with a senior team across competitive markets
Project-based or part-time engagement tailored to your availability and expertise
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