About the role
Cold Email Specialist (Deliverability, Client Success & Campaign Operations) – Remote
Position Type: Full-Time, Remote
Working Hours: Flexible, with overlap during U.S. business hours
About the Role
At Pavago, one of our clients is hiring a highly execution-focused Cold Email Specialist to own client campaign performance, deliverability, retention, and operational execution within a fast-growing startup environment.
This is not a passive account management role.
You’ll be responsible for the full lifecycle of outbound cold email campaigns—from inbox placement and deliverability to campaign optimization, client communication, and long-term retention. You’ll work closely with the founder, outreach team, developers, and operations to ensure campaigns perform, clients stay successful, and delivery standards continue to scale.
If you understand cold email beyond basic outreach—including infrastructure, warm-up, deliverability, inbox health, copy performance, and campaign optimization—this role is a strong fit.
What You’ll Own
Client Campaign Ownership
Manage a portfolio of 20–30 active client accounts.
Serve as the primary point of contact for campaign performance and communication.
Lead client check-ins and performance reviews.
Manage expectations and provide proactive campaign updates.
Build long-term client relationships.
Identify risks early and proactively reduce churn.
Cold Email Campaign Performance
Diagnose and optimize underperforming campaigns.
Troubleshoot:
Deliverability issues
Inbox placement
Domain reputation
Spam issues
List quality
Low reply rates
Optimize:
Subject lines
Messaging
Sequences
Personalization
Quality-check campaigns before launch.
Continuously improve campaign performance through testing and optimization.
Deliverability & Infrastructure
Manage and optimize:
Warm-up systems
Inbox reputation
Sending domains
DNS configuration
SPF
DKIM
DMARC
Monitor inbox placement and sender health.
Troubleshoot technical campaign issues independently.
Collaborate with technical teams to improve outbound infrastructure and automation.
Copywriting & Campaign Optimization
Write and refine outbound cold email copy.
Improve:
Open rates
Reply rates
Positive response rates
Test messaging variations using campaign performance data.
Balance personalization with scalable outreach.
Process Improvement & Operations
Build and maintain campaign documentation and SOPs.
Improve operational workflows and delivery processes.
Track:
SLAs
Client health
Campaign performance
Operational metrics
Help build scalable systems as the company grows.
Cross-Functional Collaboration
Work closely with:
Developers
Infrastructure teams
Outreach specialists
Leadership
Coordinate campaign execution and issue resolution.
Report directly to the founder on:
Campaign performance
Client risks
Retention
Operational improvements
What Success Looks Like
Clients remain satisfied and renew their services.
Campaigns maintain strong inbox placement and deliverability.
Reply rates and conversion rates improve consistently.
Campaigns launch accurately and on time.
Operational workflows remain organized and scalable.
Technical and client issues are resolved proactively.
What Makes You a Strong Fit
You take ownership instead of waiting for direction.
You thrive in startup environments with evolving systems.
You understand that deliverability is just as important as messaging.
You’re equally comfortable solving technical and client-facing challenges.
You communicate confidently with founders and executives.
You focus on outcomes, execution, and continuous improvement.
Required Experience & Skills
Experience
Experience working in:
Cold email agencies
Lead generation companies
Outbound sales organizations
Startup operations
Strong expertise in:
Cold email strategy
Deliverability
Inbox placement
Warm-up systems
Outbound infrastructure
Strong outbound copywriting skills.
Experience troubleshooting:
Spam issues
Domain reputation
Low-performing campaigns
Technical understanding of:
APIs
Automations
Workflows
Outbound systems
Daily experience using:
ChatGPT
Claude
AI-powered automation workflows
Strong client communication and relationship management skills.
Comfortable working independently in fast-paced environments.
Nice to Have
Experience using:
Instantly
Smartlead
Clay
Apollo
Lemlist
Outreach
HubSpot
Familiarity with:
Zapier
Make
Webhooks
Automation platforms
Experience scaling outbound systems for startups or agencies.
SaaS or lead generation industry experience.
Tech Stack
Instantly
Smartlead
Clay
Apollo
Lemlist
Outreach
HubSpot
Zapier
Make
ChatGPT
Claude
What a Typical Day Looks Like
Review campaign dashboards and inbox health.
Troubleshoot deliverability and reply-rate issues.
Optimize copy, targeting, and sequencing.
Meet with clients to review campaign performance.
Coordinate with outreach and technical teams.
Launch and quality-check new campaigns.
Monitor domain reputation and warm-up systems.
Update SOPs and operational documentation.
In short: You’ll own the technical performance, operational execution, and client success of outbound cold email campaigns while helping scale reliable systems that generate consistent results.
Key Metrics for Success (KPIs)
Client retention and churn reduction.
Inbox placement and deliverability rates.
Campaign reply and conversion rates.
Client satisfaction and relationship health.
SLA adherence and operational consistency.
Overall improvement in client campaign performance.
Why This Role Stands Out
High ownership with direct impact on client success.
Close collaboration with founders and technical teams.
Blend of:
Deliverability
Campaign operations
Client success
Outbound strategy
Copywriting
Opportunity to build scalable outbound systems.
Fast-paced startup environment with long-term growth opportunities.
Career progression into:
Client Success Manager
Outbound Operations Lead
Deliverability Specialist
Growth Operations Manager
Interview Process
Application Review
Spark Hire Intro Video (3–5 minutes)
Founder Interview
Offer & Onboarding
What Happens After You Apply
After submitting your application, you’ll receive an email invitation from Spark Hire to record a short 3–5 minute Intro Video. This is the first step in our hiring process and can be completed whenever it’s convenient for you.
Instead of multiple initial screening calls, you’ll have one opportunity to introduce yourself, discuss your experience managing cold email campaigns, and explain how you’ve improved deliverability, inbox placement, campaign performance, and client retention. You’ll also have the chance to demonstrate your knowledge of outbound infrastructure, warm-up systems, copy optimization, and the AI tools you use to improve operational efficiency. Your video will be reviewed by the hiring team before moving to the founder interview.
You can record your video as many times as you’d like before submitting it—only your final version will be reviewed.
Please keep an eye on both your inbox and spam folder for your Spark Hire invitation after applying.
Apply Now
If you’re passionate about cold email, understand deliverability inside and out, and enjoy owning client outcomes from campaign launch through long-term success, we’d love to hear from you. Apply today and help build high-performing outbound systems that drive measurable business growth.
Originally posted on Himalayas