About the role
Description
Overview:
Red Rover is seeking an organized, proactive, and eager-to-learn budding marketer or early-career marketing professional to support the execution, coordination, and day-to-day operations of our growing marketing organization as a Marketing Associate.
The Marketing Associate plays an important role in helping ongoing campaigns, programs, and initiatives stay organized, execute successfully, and remain aligned across marketing and cross-functional teams.
This role collaborates across teams, contributing to a wide variety of marketing initiatives and projects. Working alongside experienced marketing leaders, the Marketing Associate will build a broad foundation across campaign marketing, product marketing, content strategy, customer marketing, field marketing and events, sales enablement, and go-to-market execution while helping the team operate more efficiently as Red Rover continues to grow.
The ideal candidate is highly organized, collaborative, and detail-oriented, and enjoys variety, continuous learning, and fast-moving projects. They're eager to gain hands-on experience across all aspects of modern B2B SaaS marketing.
What Youâll Do
Marketing campaign & program support
Support the planning, coordination, and execution of integrated marketing campaigns and strategic initiatives across multiple marketing programs
Assist with email campaign preparation and scheduling, webinar coordination and preparation, campaign timelines, promotional communications, marketing calendar coordination, campaign asset coordination, website & CRM management, and cross-functional coordination
Help ensure campaigns remain organized, on schedule, and aligned across marketing and sales teams
Cross-functional coordination & team support
Help coordinate projects, communication, and day-to-day marketing initiatives across sales, SDR, and marketing teams
Support activities including project timeline management, meeting preparation, action item tracking, workflow coordination, internal communications, marketing request management, project documentation, team follow-up
Event & field marketing support
Support the planning and execution of webinars, conferences, customer events, regional marketing initiatives, and field marketing programs alongside marketing team
Assist with webinar event logistics, registration management, presentation and speaker coordination, promotional campaigns and communications, sales coordination, post-event follow-ups, etc.
Assist with strategic planning and onsite execution logistics for tradeshows, conferences, and regional events
Help contribute to memorable customer and prospect experiences before, during, and after each event
Content & marketing asset coordination
Support the marketing organization in publishing and maintaining marketing content library and sales resources across multiple channels
Assist with blog publishing, marketing asset organization, webinar materials, sales collateral materials, digital asset management, social media scheduling, website content coordination, and content library management
Marketing operations & team organization
Help maintain the operational foundation that keeps the marketing organization running efficiently
Support activities including project tracking, campaign organization, campaign performance reporting support, workflow management, budget tracking assistance, tradeshow and events calendar management, etc.
Assist in marketing database updates and campaign and program builds alongside marketing operations team
Professional growth & continuous learning
Take an active role in developing marketing knowledge and expanding level of responsibilities over time
Demonstrate curiosity, initiative, and a willingness to continuously improve and learn while eager to build experience and deepen knowledge across demand generation, campaign marketing, product marketing, brand marketing, content strategy, customer marketing and advocacy, field marketing and events, marketing operations, go-to-market strategy, and AI and traditional or emerging marketing technologies
Requirements
Qualifications:
0-3 years of experience in marketing, communications, business, customer-facing roles, events, or related fields
Bachelor's degree in Marketing, Communications, Business, or related field preferred
Strong organizational skills with exceptional attention to detail, proven project management skills preferred
Excellent written and verbal communication skills
Positive attitude with a willingness to learn and take initiative
Ability to manage multiple priorities in a fast-paced, collaborative environment
Strong follow-through and reliability
Comfortable working cross-functionally with multiple teams
Familiarity with Microsoft Office and SharePoint/OneDrive
Experience with Canva, HubSpot, or similar marketing platforms and tools is a plus
Interest in SaaS, education technology, or B2B marketing environments preferred
Ability to travel 15-20% to attend department summits, company events, and regional/sales events
Bonus Skills
Experience supporting marketing campaigns, events, or social media initiatives
Familiarity with email marketing platforms or marketing automation tools
Basic graphic design experience using Canva or Adobe Express
Experience with project management platforms such as Asana, Monday.com, or Airtable
Experience writing or editing marketing content
Interest in AI tools that improve marketing productivity and execution
Exposure to CRM platforms such as HubSpot or Salesforce
Experience working with K-12 education or other mission-driven organizations
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