About the role
Most marketing budgets burn because nobody is really watching. You're the reason that doesn't happen here.
We're a young, fast growing startup and paid acquisition is still early for us. That means you build the machine yourself instead of managing someone else's old setup. No agency babysitting, you're in Ads Manager every day.
No German needed for this role. English is enough.
Tasks
What you'll do:
Own Meta and Google Ads end to end: campaign structure, targeting, bidding, budget allocation, scaling
Build a creative testing machine: dozens of ad variants a week, using AI tools to produce and iterate fast
Set up and own tracking and attribution (pixels, CAPI, GA4) so we actually trust the numbers
Find new formats, angles, audiences and channels before they get saturated
Report on CAC, ROAS and payback weekly, and act on what you find
Work directly with the founders, short paths, your numbers visible to everyone
Requirements
This is you:
You've run Meta and/or Google Ads with real budget, agency or in-house, we don't care which
You're hacky and experimental: you find edges, automate the boring parts and don't wait for permission
You decide from data, not from vibes
You have an eye for creative and understand why an ad works, not just that it works
You ship today, not next sprint
Fluent English, since the whole team works in English. German is not required
Nice to have: consumer app or travel experience, TikTok or Apple Search Ads, creative production (CapCut, AI video tools), SQL or scripting.
No marketing degree and no perfect CV needed. If you can show what you ran and what came out of it, let's talk.
Benefits
What you get:
Full ownership of paid from day 1, you build the machine instead of inheriting it
Direct line to the founders, decisions happen in conversation, not in a meeting marathon
An office in Berlin with a team that shows up every day
Budget and freedom to test things nobody else is testing
A learning curve you won't get at an agency
Fair compensation
Sounds like you? Then let's talk.
How it works: apply in 2 minutes ➝ quick intro call ➝ case on your best campaign setup ➝ offer. No cover letter, no portal chaos.
Include one paragraph on the best performing campaign you've ever run. With numbers.
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