Yepoda

Brand Experience Manager (m/f/d)

Berlin, Germany full-time Mid Salary not listed
full-time Mid level Technology & IT Curated
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About the role

About Yepoda
Our mission is to bring Clean K-Beauty Innovations, from Korea straight to Europe, UK, and the US – without ever compromising on our values, quality, and sustainability. Our clean, mindfully produced skincare products are made with love in Korea, vegan, cruelty-free, and packed with the best natural and active ingredients.
Founded in 2020 by Sander Joonyoung van Bladel and Veronika Strotmann, Yepoda is a fast-growing beauty start-up based in the heart of Berlin. Our products are available across Europe and, since March 2025, at Sephora Europe – online and in over 250 stores. As a certified B Corp™, we are committed to building a business with purpose. With a team of over 120 brilliant individuals from around the world, we are actively shaping Yepoda’s story every day.
As Brand Experience Manager, you will own the end-to-end customer and brand experience across all touchpoints, online and offline. Your focus is to map and elevate the customer journey, shape unboxing and product experience, and turn customer insight into segmentation and decisions that keep Yepoda consistent, desirable, and loved at every interaction.

Your Tasks
Own the end-to-end customer journey across channels, identifying and resolving friction points through data, surveys, and feedback

Partner with Marketing, Website, and CRM to personalize digital experiences at scale

Lead the unboxing and product experience — packaging, inserts, merchandise — partnering with Creative and Product Development on new launches, artwork approvals, and regulatory compliance across markets

Build data-driven customer segmentation and personas with CRM and Data teams to power tailored journeys

Own Voice of Customer efforts (reviews, surveys, social listening, support) and the brand perception/awareness studies, turning insights into dashboards and recommendations

Track CX and brand health KPIs (NPS, repurchase rate, churn, Brand Health Index)

Guard brand consistency across tone, visuals, and copy; own the Brand Book and ensure correct use of sustainability certifications (B Corp, 1% for the Planet)

Mentor junior team members on tools, processes, and onboarding

Manage cross-functional brand projects (e.g. Advent Calendar, Holiday Boxes, Sephora editions) from concept to launch

Your Profile
Several years of experience in CX, brand marketing, or customer insights, ideally within beauty, lifestyle, or consumer brands.

Proven ability to translate data and customer feedback into actionable strategy and measurable outcomes.

Experience managing cross-functional projects across marketing, product, creative, and operations.

Comfortable owning segmentation, journey mapping, and CX reporting end-to-end.

Some experience coaching or mentoring junior team members.

Highly organised, analytical, and detail-oriented, with strong project management skills across parallel workstreams.

Collaborative, calm, and adaptable in a fast-moving scale-up environment.

Fluent in English; additional European languages (e.g. German, French, Spanish, or Italian) are a plus.

Experience working closely with packaging design and production teams is a strong plus.

What We Offer
Dynamic Environment: The opportunity to work in a start-up environment surrounded by a passionate and dedicated team.

Accelerate Your Career: Take on responsibility from day 1, with room for professional growth and advancement as the company continues to expand.

Inspiring Workspace: Located in the heart of Berlin's Prenzlauer Berg, a dog-friendly office, with free drinks and snacks.

Hybrid Working: We understand that sometimes you get more stuff done from home and need a change of scenery.

We Value Diversity: We seek to build an inclusive workplace that welcomes people from all different backgrounds. A welcoming, international, dedicated team with flat hierarchies and trust by default.

Employee Discounts: You’ll get to enjoy the Yepoda products at a discount and share it with friends and family to keep your glow going!

Unique add-ons: Enjoy an Urban Sports membership package to help you stay active and healthy.

Would you like to be part of the team? Then we'd love to hear from you! 🫰✨
Make sure to apply by clicking on the “Apply for this job” button below. Please upload your CV and Cover Letter in English language. Our Talent Acquisition team will review your application and get back to you as soon as possible.
At Yepoda we are dedicated to providing equal employment opportunities to all individuals, regardless of race, color, ethnicity, ancestry, religion, national origin, citizenship, gender, gender identity or expression, sexual orientation, age, marital status, parental status, disability, or any other status protected by applicable law.
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Mid
Technology & IT CRM Data Analysis Human Resources Project Management Mid level full-time

Likely questions

  1. Tell us about work you have done that is close to the Brand Experience Manager (m/f/d) role.
  2. How would you approach your first 30 days at Yepoda?
  3. Which of CRM, Data Analysis and Human Resources have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with CRM, Data Analysis and Human Resources.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Brand Experience Manager (m/f/d) role because I can bring practical experience in CRM, Data Analysis and Human Resources, learn the team quickly, and contribute to the outcomes Yepoda needs from this hire.

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