sofatutor

CRO specialist

Remote, United States remote Entry $60,000 - $70,000
remote Technology & IT Salary listed Curated
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About the role

Design and run A/B tests that directly impact subscription growth for one of Europe's leading EdTech platforms – 1M+ users, real experiments, measurable results.

We’re looking for a Conversion Rate Optimization (CRO) Specialist (gn) to join our Product Growth Team and help drive one of sofatutor’s most important goals: turning more parents into customers who trust us to support their children’s learning journey. In this role, your work will have a direct and measurable impact on the company’s success. By designing and running smart, strategic A/B tests, you’ll help increase user acquisition, activation, and retention across our subscription-based learning products. You’ll collaborate closely with designers, developers, data analysts, and senior leadership to uncover high-potential growth opportunities and turn insights into real results.

📍 100% remote (EMEA) | ⏳ 32-40h/week

Your Tasks:
Define and implement growth experiments across the funnel — from hypothesis to launch and evaluation.

Maintain a clear pipeline of experiments based on impact, effort, and learning value.

Collaborate closely with design, engineering, and key stakeholders to translate testing concepts into high-quality experiments.

Leverage analytics, user research, competitor insights, and best practices to identify opportunities and build strong hypotheses.

Share experiment results, insights, and learnings transparently with the team and stakeholders to drive alignment and continuous improvement.

What you bring to the table:
A minimum of 2 – 4+ years of experience in conversion rate optimization (CRO), website optimization, or growth-focused roles.

A strong track record of designing and executing experiments that resulted in measurable business outcomes (e.g., increased conversion rates, revenue uplift).

Experience working in high-velocity testing environments and a drive to continuously improve experimentation speed without sacrificing quality or learning value.

Advanced analytical capabilities with hands-on experience interpreting quantitative data from platforms such as GA4, Amplitude, or Power BI.

Strong conceptual thinking, with the ability to structure and prioritize experiments around strategic growth objectives.

Proficiency in Figma or equivalent design tool is essential, with the ability to independently produce high-fidelity, multi-variant test concepts.

Excellent communication skills in English, with the ability to present insights and strategies clearly to stakeholders across functions and seniority levels.

Experience with A/B testing tools (e.g., Convert) and familiarity with complementary insight tools (e.g., Hotjar).

Preferred qualifications (not required): German language skills to better understand customer needs in DACH markets.

What we offer:
Flexible Work: Flexible hours, remote-first, work all over the EU

Team Events: Regular meetups – online and in Berlin.
Extra Time Off: 2 paid volunteering days + Dec 24 & 31 off.

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Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Role
Technology & IT Data Analysis Figma Remote Collaboration Sales UX research remote

Likely questions

  1. Tell us about work you have done that is close to the CRO specialist role.
  2. How would you approach your first 30 days at sofatutor?
  3. Which of Data Analysis, Figma and Remote Collaboration have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you stay organised and communicate clearly when working remotely?

Prepare before the call

  • A recent example that proves your experience with Data Analysis, Figma and Remote Collaboration.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the CRO specialist role because I can bring practical experience in Data Analysis, Figma and Remote Collaboration, learn the team quickly, and contribute to the outcomes sofatutor needs from this hire.

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