Almedia

Performance Marketing Specialist (SEA/SEM focus)

Remote, United States remote Entry Salary not listed
remote Technology & IT Curated
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About the role

This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000).

We are building the future of marketing by rewarding our community of over 70 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world.

At Almedia, you’ll:
Own way more, way earlier — you’ll be trusted with responsibility fast.

Push harder, get further — this isn’t a 9–5. We highly reward intensity.

Join a rare environment — you will work with ambitious high-speed, high-ownership people.

Fully present — we’re 5 days a week in the office to build the energising momentum we need.

Performance Marketing Specialist
Salary range: €55,000-65,000/annum
We are seeking a high-caliber Performance Marketing Specialist to take full ownership of our Google Ads ecosystem. This is a critical, high-impact role within our centralized User Acquisition department, specifically designed for a technical expert who excels at scaling Search, Display, and UAC (Universal App Campaigns) at a global level. You will manage significant monthly budgets and be the primary architect of our growth strategy on Google, turning complex data into high-performing campaigns that drive millions of users to Freecash and our partner projects. This role demands a "strategic doer"—someone who can build a sophisticated long-term roadmap while remaining deeply hands-on with daily optimizations.

What You'll Do 🎯
Own the Google Ecosystem: Take end-to-end responsibility for our Google Ads strategy, managing and scaling massive budgets across Search, Display, Discovery, and UAC to meet aggressive ROI and user acquisition targets.

Technical Campaign Excellence: Execute hands-on optimizations, including advanced bidding strategies, deep keyword research, audience segmentation, and structural account refinements to maximize efficiency.

Data-Driven Roadmap: Analyze deep-funnel performance data to identify growth levers, translate findings into actionable strategies, and maintain a rigorous testing roadmap for creatives and landing pages.

Process Engineering: Build and implement scalable marketing processes and reporting frameworks that allow for rapid decision-making and cross-project transparency within the UA department.

Cross-Functional Collaboration: Partner closely with our Creative team to iterate on high-performing assets and with our Data/Product teams to ensure attribution accuracy and alignment with broader business KPIs.

What You'll Bring 💡
Senior-Level Expertise: 4+ years of experience specifically managing large-scale Google Ads accounts, with a proven track record of scaling budgets while maintaining target ROAS/CPA.

Platform Mastery: In-depth knowledge of Google’s bidding algorithms, tracking requirements (GTM/GA4), and the nuances of mobile app tracking within the Google ecosystem.

Analytical Rigor: Exceptional ability to navigate complex datasets using SQL and Excel to uncover trends that others miss.

Hands-on Execution: A history of being a "doer" who takes pride in the technical setup and daily performance of campaigns, rather than just managing agencies.

Strategic Agility: The ability to pivot between different projects and goals within the UA department, adapting your Google Ads expertise to meet the specific needs of various internal products.

What Makes You a Great Fit 🌟
You are a Proactive Owner: You don’t wait for instructions; you identify inefficiencies in an account and fix them immediately.

You are a Systems Thinker: You love building repeatable processes that make scaling easier and more predictable.

You are Growth-Obsessed: You thrive on the challenge of hitting ambitious targets and are constantly looking for the next 1% improvement that can lead to massive scale.

Why Almedia? 🎁
Own Our Growth: We offer all Berlin-based employees equity in Almedia to truly be a part of our success.

Scale With Almedia: Grow alongside a startup that has been profitable from day one.

Central Berlin Office: Work from a fully-stocked modern office built for collaboration, accessible from all around Berlin.

Other Benefits: Transport subsidy, breakfasts and lunches, language learning, Urban Sports Club, and more.

We believe in fostering talent, evaluating all skill levels during the hiring process, and providing a clear path for growth. Almedia is an equal opportunity employer. We embrace and celebrate diversity, and encourage individuals from all backgrounds to apply.
Compensation: €55K – €65K • Offers Equity • Offers Bonus
• €55K – €65K • Offers Equity • Offers Bonus
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Interview prep

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Role
Technology & IT Data Analysis Digital Marketing Excel MySQL SQL remote

Likely questions

  1. Tell us about work you have done that is close to the Performance Marketing Specialist (SEA/SEM focus) role.
  2. How would you approach your first 30 days at Almedia?
  3. Which of Data Analysis, Digital Marketing and Excel have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you stay organised and communicate clearly when working remotely?

Prepare before the call

  • A recent example that proves your experience with Data Analysis, Digital Marketing and Excel.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Performance Marketing Specialist (SEA/SEM focus) role because I can bring practical experience in Data Analysis, Digital Marketing and Excel, learn the team quickly, and contribute to the outcomes Almedia needs from this hire.

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