LaunchSquad

Public Relations Senior Account Executive

United States full-time Senior $70,000 - $85,000
full-time Senior level Technology & IT Salary listed Curated
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About the role

LaunchSquad helps innovative brands tell their stories. Since 2000, we’ve partnered with leading technology, consumer lifestyle, and media companies to create integrated earned, owned, and digital programs that build awareness and drive growth.

We’re looking for a Senior Account Executive to strategically execute media relations, executive communications, and complex technical and digital storytelling programs for innovative companies like Waabi, Prelude Ventures and OnRunning. LaunchSquad has a flexible, hybrid environment. Fully remote or hybrid candidates are welcome to apply.

The ideal candidate for Senior Account Executive has experience working with clients in a fully integrated communications role and has a track-record of generating consistent, impactful results for clients. They are expert writers and seasoned media pitchers. They are comfortable placing proactive company stories and writing contributed articles for executives independently. Additionally, they bring a deep understanding of the digital landscape, with experience managing social media strategies and executing influencer marketing campaigns that amplify brand narratives. Senior Account Executives are confident in their ability to do the work and are learning how to lead clients. They teach new, junior teammates the fundamentals of public relations, integrated communications and digital storytelling and share their knowledge and ideas across teams.

Senior Account Executives are active participants on four accounts responsible for owning and overseeing large pieces of integrated communications programs. At times, they also oversee the day-to-day operations of smaller account teams.

Requirements

3+ years of experience at an integrated agency or start-up technology company, with significant focus on PR, social media, and digital marketing

Media relations proficiency, including a proven track record of high-impact placements and sophisticated, proactive storytelling

Exceptional writing and editing skills, including the ability to translate complex technical concepts into accessible, compelling narratives

Proven ability to project manage full account teams or large-scale integrated communications projects, and appropriately delegate tasks

Ability to integrate earned media efforts with digital marketing campaigns, ideally with a foundational understanding of SEO and content distribution

Experience developing and executing organic and paid social media strategies across platforms in a plus

Ability to share knowledge and teach teammates how to execute program activities at an individual level

Experience acting as a primary point of contact for clients

Direct, transparent, inclusive interpersonal communication skills

Collaborative, consistent approach to work and team

Track-record of reliable, high-quality work in fast-paced environments

At LaunchSquad, we care about our work, our clients and our community. We are a people-first company committed to making sure everyone has a great experience and an equal opportunity to grow and succeed.

If you are excited about telling meaningful stories with a team of curious, kind and talented people, we’d love to hear from you.

Originally posted on Himalayas

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Senior
Technology & IT Content Writing Digital Marketing Operations Remote Collaboration Sales Senior level

Likely questions

  1. Tell us about work you have done that is close to the Public Relations Senior Account Executive role.
  2. How would you approach your first 30 days at LaunchSquad?
  3. Which of Content Writing, Digital Marketing and Operations have you used recently, and what did it help you achieve?
  4. How have you led people, improved a process, or made a hard decision in a previous role?
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with Content Writing, Digital Marketing and Operations.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Public Relations Senior Account Executive role because I can bring practical experience in Content Writing, Digital Marketing and Operations, learn the team quickly, and contribute to the outcomes LaunchSquad needs from this hire.

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