About the role
Senior Motion Designer 2D/3D (m/f/x)
Brand Marketing · Berlin
At HelloFresh Group, our mission is to change the way people eat forever. Since our 2011 founding in Berlin, we've become the global market leader in the meal kit sector, inspiring millions of home cooks and food lovers every week. Our portfolio spans eight brands across 16 markets, from HelloFresh and Factor to Good Chop and Pets Table.
ABOUT THE ROLE
We are looking for a Senior Motion Designer who balances high-level craft with systems-level thinking. This isn't a role for templated content churn; it’s about setting a high creative bar and building the frameworks that keep that quality intact at high volume, particularly across Paid Social. You will use AI tools to accelerate production, keeping human creativity at the center of every decision.
Based in our Berlin studio as part of the Global Brand Team, you will report to the Video Creative Lead. You’ll act as their key partner in translating brand storytelling into motion — owning the creative process from inception to final cut while evolving our motion design system across global markets.
We value diverse backgrounds and non-linear skill development. If you feel aligned with this mission, we encourage you to apply even if you don't meet every single bullet point.
WHAT YOU’LL DO
Own the craft. Concept, storyboard, design, and animate 2D and 3D motion assets across TV, Digital OOH, Paid Social, and YouTube.
Scale Brand Systems: Evolve and maintain our global motion design guidelines. Build reusable project templates, workflows, and asset libraries that internal designers and external agencies can seamlessly execute against.
Integrate AI Thoughtfully: Leverage modern AI tools (e.g., Runway, Midjourney) to optimize production speed without compromising brand aesthetic or creative standards.
Collaborate & Mentor: Partner with creative and brand leads to present work to stakeholders, while guiding junior designers and freelancers to raise overall craft quality.
Obsess over details: Execute precise timing, easing, pacing, and basic sound design. Master the invisible stuff that separates ok motion from unforgettable motion.
WHO WE ARE LOOKING FOR
Experience: 5+ years of dedicated motion design experience with a strong portfolio demonstrating excellence in both 2D and 3D execution.
Systems Mindset: Proven ability to build production pipelines, style frameworks, and scalable workflows for high-volume content environments.
Technical Toolkit: Advanced proficiency in After Effects, Cinema 4D, Blender, Figma, and the broader Adobe Creative Cloud suite.
Emerging Tech Proficiency: Hands-on experience integrating AI-assisted animation, editing, or image-generation tools into creative workflows.
Conceptual & Nuanced Craft: Exceptional eye for rhythm and pacing, strong sensitivity to brand context, and the communication skills to navigate stakeholder feedback effectively.
Solid brand experience. You've applied and evolved brand systems before, not just made pretty one-off videos.
Meticulous Craft & Sensitivity: Uncompromising taste and attention to detail (from timing and easing to brand nuance and context) backed by the emotional intelligence to navigate feedback and read both a brief and a room well.
Nice to Have:
Experience in sound design or an intuitive musical sense for pacing and rhythm. ● Prior experience working within the food, D2C, or tech sectors.
Please submit your application along with a portfolio or showreel highlighting your 2D/3D capabilities, above-the-line campaigns (TV/DOOH), and digital channel assets (Paid Social/YouTube).
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