Taxfix

Senior Product Marketing Manager (d/f/m)

Berlin, Germany full-time Mid Salary not listed
full-time Mid level Technology & IT Curated
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About the role

Our story:
Every year millions of people are either filing their taxes in fear or giving up on their tax refund altogether. We're working on fixing that. Our intuitive app enables anyone, regardless of education or background, to file their taxes with newfound confidence.

Spread across Germany, Spain and the UK, the team at Taxfix Group with its brands Taxfix and Steuerbot, is a compassionate group of solution-finders. We speak our minds openly, and with over 400 professionals, including tax experts, developers, and IT security experts, we're rich in ideas and voices. The group has facilitated more than 3.5 billion euros in tax refunds for its customers since its founding in 2016.

About the role
Taxfix builds more products for more customer segments, faster than before. As Senior Product Marketing Manager, you are the go-to-market partner embedded into a product team, from the first discovery conversation to scaling. You’re not just handed a final product to talk about it. You bring customer, market and competitive evidence into the decisions that shape what gets built from day one: which segments to target, what features to prioritize, how to create Aha moments. You influence what the product does, how it wins and whether people will pay. You also build the systems that keep this work running: from automated competitor and customer insights generation, to agentic workflows that let product teams run smaller launches themselves at high quality.
You work closely with Product, Engineering, Commercial, Growth Marketing and Paid Acquisition.

What you'll do
Taking one (or many) of our big bets to market. With high level of responsibility, autonomy and direct support from senior leaders and domain experts, you will help us launch assisted and AI-native experiences that customers truly love.

Bring the market into product decisions. Turn customer, market and competitive evidence into clear recommendations for the product team. Join discovery work and design sprints where market specifics shape what gets built.

Choose who to serve, and who not to. Break users and products down into needs, pains, and functional and emotional value. Define sharp ICPs and decide which segment to win first and later.

Position the product to win. Define the competitive alternatives, what makes the product different and why it wins. Turn that into a sharp messaging and shape the pricing and packaging inputs.

Run launches as tests. Run lean tests early, report what the measures show, and adapt the product, the positioning and the go-to-market. You gather evidence that improves our GTM decision quality, not tick off a launch checklist.

Align the people around the work. Bring structure to complex go-to-market work: clear owners, milestones, decision points and success measures. Facilitate decisions across Product, Engineering, Data, Growth and commercial teams.

Build the insight engine. Replace ad hoc research with automated flows of competitor and customer insight that product and marketing teams use every week.

Own part of the context system. Turn each go-to-market decision and artifact into governed context that empowers people and agents alike.

Build with AI. Build your own prototypes, applets and automations for the opportunities you prioritize, and help product teams self-serve lower-tier launches at quality.

What you'll bring
5+ years of bringing tech products to market. You have successfully taken complex products or features from discovery to launch and adoption, in a fast-paced environment.

Data- and evidence-driven over opinion. You set clear targets, success definitions and guardrails. You analyze data and derive actionable next steps. When evidence contradicts the plan, you say so, including to senior stakeholders.

Customer insight and craft. You stay close enough to users to quote them. You turn what they said into why they behave as they do, and into a narrative people remember.

AI as a builder. You build agents, automated workflows, prototypes and context towards clear milestones or outcomes.

Communication and project leadership. You write and speak with precision, align several teams at once and keep many moving pieces on track.

High agency and curiosity. You find the problem and solve it without waiting to be told, and you carry it like an owner.

Bias for action. You prioritize speed of learning and progress over perfection.

English and German. You use German to write customer-facing messaging and English to work with the wider team.

Why Taxfix? 
A chance to do meaningful, people-centric work with an international team of passionate professionals.

Holistic well-being with free mental health coaching sessions.

A monthly allowance to spend on an extensive range of services that you can use and roll over as flexibly as you like.

Employee stock options for all employees—because everyone deserves to benefit from the success they help to create.

30 annual vacation days and flexible working hours.

A generous learning budget to support your personal and professional development and guidance from our internal L&D experts.

Work from abroad for up to six weeks every year. Just align with your team, and then enjoy your trip.

Plenty of opportunities to socialise as a team. In addition to internal meetups, our international team hosts regular get-togethers—virtually and in person when possible.

Free tax declaration filing, of course, through the Taxfix app—and internal support for all personal tax-related questions.

Have a four-legged friend in your life? We’re happy to have dogs join us in the office.

Excited? So are we. Check out our Life at Taxfix page on LinkedIn to get a glimpse of our culture.

At Taxfix, we believe that incredible things happen when you have a wealth of perspectives and experiences. We're proudly committed to equal employment and development opportunities no matter your gender, race, religion, age, sexual orientation, colour, disability, or place of origin. To help mitigate any potential unconscious biases, we ask that you refrain from including your picture, age, or marital status on your CV. Let your experiences speak for themselves.

Not sure if you meet all the requirements for this role? Please apply anyway. You might bring something special to the team that we hadn't considered previously.
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Interview prep

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Mid
Technology & IT Senior Product Marketing Manager Technology Mid level

Likely questions

  1. Tell us about work you have done that is close to the Senior Product Marketing Manager (d/f/m) role.
  2. How would you approach your first 30 days at Taxfix?
  3. Which of Senior, Product and Marketing have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with Senior, Product and Marketing.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Senior Product Marketing Manager (d/f/m) role because I can bring practical experience in Senior, Product and Marketing, learn the team quickly, and contribute to the outcomes Taxfix needs from this hire.

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