Instacart

B2B Event Marketing Manager (6-Month Contract)

USA, United States full-time Mid Salary not listed
full-time Mid level Technology & IT Curated
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About the role

We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

Why this role is on the menu

Instacart's commercial event calendar, spanning premier industry tradeshows like Cannes Lions, Expo West, and Shoptalk Europe alongside owned executive programs and bespoke cultural hospitality experiences, needs dedicated, hands-on ownership for the next six months. Without this role, event logistics, vendor relationships, and cross-functional coordination across Sales, Corp Comms, Product Marketing, Growth Marketing, and Creative go unmanaged at a critical point in our B2B growth. This contract role exists to ensure every Instacart presence at a major industry event is executed with precision, on budget, and with measurable impact. By the end of the engagement, Instacart's reputation as a sophisticated event marketer in the eCommerce, AdTech, and CPG space will be meaningfully advanced.

What you'll cook up in your first year

Instacart's B2B event calendar is executed flawlessly across premier tradeshows (Cannes Lions, Expo West, Shoptalk Europe), executive programs, and bespoke hospitality experiences, with every event delivered on time and within budget.

Event creative assets are produced in close partnership with marketing, creative, and sales teams, ensuring consistent brand representation across all touchpoints.

Project plans, timelines, and budgets are built and maintained per event, giving stakeholders across Sales, Corp Comms, Product Marketing, Growth Marketing, and Creative clear visibility and alignment throughout.

A reporting and measurement framework is in place that captures event performance and informs future investment decisions.

Vendor and contract relationships are managed efficiently, with invoicing and negotiations handled smoothly to keep event operations running without friction.

The secret ingredients we're looking for

Must-have pantry staples (Minimum Qualifications)

5 to 10 years of B2B event marketing experience

Hands-on Cannes Lions experience required

Proven track record managing high-profile tradeshows and industry events

Highly organized, with the ability to manage multiple events simultaneously in a fast-paced environment

Strong written and verbal communication skills

Experience with contract negotiation and vendor invoicing

Comfortable with administrative duties and operational support

Ability to travel 2 to 4 times during the contract period

Optional garnishes (Preferred Qualifications)

Experience with Cvent, Salesforce, Google Sheets, or Excel

Experience with events in the eCommerce, AdTech, and/or CPG marketing industries

Experience managing large-scale events (100 to 600+ attendees)

#LI-Remote

Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.

Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.

For US based candidates, the base pay ranges for a successful candidate are listed below.

CA, NY, CT, NJ

$142,000—$150,000 USD

WA

$136,000—$143,500 USD

OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI

$131,000—$138,000 USD

All other states

$119,000—$125,500 USD

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Mid
Technology & IT CRM Data Analysis Excel Operations Remote Collaboration Mid level

Likely questions

  1. Tell us about work you have done that is close to the B2B Event Marketing Manager (6-Month Contract) role.
  2. How would you approach your first 30 days at Instacart?
  3. Which of CRM, Data Analysis and Excel have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with CRM, Data Analysis and Excel.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the B2B Event Marketing Manager (6-Month Contract) role because I can bring practical experience in CRM, Data Analysis and Excel, learn the team quickly, and contribute to the outcomes Instacart needs from this hire.

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