Agencyhires

Senior Copywriter, Demand Generation & Email

Remote remote Mid Salary not listed
remote Mid level Technology & IT Curated
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About the role

We're hiring a Senior Copywriter – Demand Generation & Email for our client, a fast-growing, AI-first technology company transforming how global brands manage social media engagement and customer conversations.
Our client has worked with some of the world's biggest brands, including Netflix, Uber, Sephora, Benefit Cosmetics, and JD Sports.
We're looking for a creative, commercially minded copywriter who understands B2B buyer psychology, knows how to get senior decision-makers to respond, and can use AI to create smarter, more effective campaigns.
A Day in the Role
You'll review campaign performance, develop compelling B2B outreach sequences, and experiment with messaging that gets senior decision-makers to respond.
You'll also collaborate with sales and marketing teams, refine AI personalization workflows, and turn campaign insights into stronger, better-performing copy.
Your goal? Write emails that don't just get opened but start conversations and drive results.
What You'll Be Doing

Write B2B outbound email and LinkedIn sequences targeting senior social, marketing, and customer experience leaders.

Plan email sequences from start to finish, including audience targeting, messaging, timing, and follow-ups.

Create sales follow-up emails, re-engagement campaigns, and messaging for lost opportunities.

Develop event invitations, post-event follow-ups, and inbound lead nurture emails.

Test subject lines, openings, and offers to improve campaign performance.

Track results, including replies, positive responses, and meetings booked.

Manage and improve AI-powered personalization workflows, including prompts and instructions.

Support newsletters, customer emails, product announcements, and content based on blogs and case studies.

Must-Have Requirements

Experience as a Copywriter, Content Writer, Email Marketer, or similar, with examples of B2B emails you've personally written.

Experience writing for a B2B software company, agency, or in-house marketing team.

Strong sales sense and an understanding of what makes buyers respond to or ignore an email.

Ability to write compelling messaging for senior social, marketing, and customer experience leaders at large brands.

Creativity and good judgment in identifying ideas worth testing.

Excellent written English, with a natural understanding of North American and UK audiences.

Regular use of AI in your writing process, with a clear understanding of its strengths and limitations.

Ability to learn new tools quickly.

Strong ownership, organization, and follow-through.

Nice to Have: Experience with HubSpot.
Who This Role Is For

You enjoy writing B2B copy that starts conversations and generates opportunities.

You're creative, commercially minded, and comfortable testing new ideas.

You understand how to combine AI with strong writing and strategic thinking.

You take ownership of your work and care about the results it produces.

This Role Is NOT for You If...

You have no experience writing B2B emails.

You rely entirely on AI-generated copy without applying your own judgment.

You aren't interested in testing and improving campaign performance.

You're looking for an SDR or cold-calling position rather than a copywriting role.

Why You'll Love This Opportunity

Fully Remote: Flexible working arrangements with a global team.

Competitive Compensation: Market-competitive pay.

Generous Time Off: 4+ weeks of paid time off.

Career Growth: Opportunities to lead strategic initiatives and advance into leadership roles based on performance.

Global Exposure: Work with internationally recognized brands and innovative AI technology.

Team Connections: Opportunities for global team meetups.

Think You Can Write Emails That Actually Get Replies?
We're looking for someone who understands what makes great B2B copy work and knows how to turn that knowledge into real results.
If that's you, we'd love to see what you've got!

Apply now!
Originally posted on Himalayas

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Mid
Technology & IT Content Writing Digital Marketing Remote Collaboration Sales Writing Mid level

Likely questions

  1. Tell us about work you have done that is close to the Senior Copywriter, Demand Generation & Email role.
  2. How would you approach your first 30 days at Agencyhires?
  3. Which of Content Writing, Digital Marketing and Remote Collaboration have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you stay organised and communicate clearly when working remotely?

Prepare before the call

  • A recent example that proves your experience with Content Writing, Digital Marketing and Remote Collaboration.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Senior Copywriter, Demand Generation & Email role because I can bring practical experience in Content Writing, Digital Marketing and Remote Collaboration, learn the team quickly, and contribute to the outcomes Agencyhires needs from this hire.

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