About the role
Company Description
Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector’s most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We’re passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.
Job Description
To lead and execute Stanbic Bank Botswana's Corporate Affairs, Reputation Management and Strategic Communications agenda, protecting and enhancing the Bank's reputation amongst customers, regulators, shareholders, employees, communities, media and other key stakeholders. The role is responsible for developing and implementing integrated internal and external communication strategies, managing media and public relations, stakeholder engagement, executive communications, corporate social investment (CSI), crisis, and issue management, and thought leadership initiatives. The role will strengthen trust, advocacy and visibility for the Bank while ensuring alignment with Standard Bank Group standards and strategic objectives.
Qualifications
Type of Qualification: First Degree
Field of Study: Business Commerce, Marketing
Experience Required
Integrated Marketing
Brand & Marketing
4-6 years
Experience in engaging at an Executive level in organisations in order to develop marketing plans. Familiar with marketing automation tools, CRM systems, analytics platforms, and other marketing technology to streamline processes, improve campaign effectiveness and with the financial services industry, including understanding of market trends, customer behaviour, and competitive landscape.
5-7 years
Experience developing innovative marketing campaigns and content that resonate with target audiences, working with digital marketing channels such as social media, email marketing, content marketing, and SEO/SEM and using data and metrics to inform campaigns and measure performance. Experience working on multiple projects simultaneously, prioritising tasks, and meeting deadlines in a fast-paced environment, working cross-functional teams to align marketing efforts with overall business goaExls.
Behavioural Competencies:
Conveying Self-Confidence
Developing Expertise
Embracing Change
Generating Ideas
Interacting with People
Interpreting Data
Meeting Timescales
Pursuing Goals
Showing Composure
Taking Action
Team Working
Thinking Positively
Technical Competencies:
Agency Strategy & Content Management
Analysing and Interpreting Information
Brand and Product Activations
Campaign Planning & Execution
Conducting Research
Creative Content Development
Creativity
Developing an Effective Media Mix
Digital Media and Advertising
Earned Media & PR
Integrated Marketing
Leveraging Sponsorships
Managerial Budgeting
Measuring Marketing and Communication
Omnichannel Coordination
Operational Planning
Owned Media Management
Paid Media Management
Project Management (Project Mgmt)
Resource and Creative Asset Management
Stakeholder Management
Supplier Relationship Management
Target Audience Engagement
Understanding of Financial Services
