About the role
We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters.
The Customer Experience (CX) team delivers owner and user experiences that save time, improve lives, and create personal connections. We strive to build lifelong relationships and turn customers into brand advocates by ensuring they are treated like family.
Advanced Product Strategy & Planning sets the experience vision for Global Digital and helps teams plan 6 to 18 months out and beyond, across retail and Ford Pro, in every market. We work collaboratively with product, design, user research and analytics to set strategy and vision and influence the roadmaps.
This role is our outside-in view. You go out into the world and experience the best shopping, buying and owning journeys firsthand: a Tesla test drive, buying a car on Carvana, shopping with an AI assistant, ordering accessories and service from the best retailers, the best stores and apps. You document what you find, what the customer felt and what made it work, and bring it back to the Advanced Product Strategy & Planning team as something we can apply to vehicle and non-vehicle commerce on Ford.xx, Lincoln and Ford Pro. You are proactive and curious: nobody assigns you the next experience to go see. You are obsessed with the best ways to deliver value to our customers and to Ford, and every finding ends with what we should do about it.
Originally posted on Himalayas
