About the role
Summary
As a Campaign Measurement Specialist, you will play a critical role within our account teams, providing collaborative tier II support to accounts teams and clients needing assistance with measurement strategy, attribution excellence and performance insights. You’ll be responsible for quantifying and communicating the value of Yelp’s advertising solutions, developing actionable measurement frameworks, and translating complex analytics into clear business insights that empower our clients and accelerate revenue growth.
This individual contributor role partners closely with Enterprise Sales, Brand Sales, Campaign Directors, Product Marketing, and Product to help clients understand cross-channel performance and validate the impact of their media investments.
We’d love to have you apply, even if you don’t feel you meet every single requirement in this posting. At Yelp, we’re looking for great people, not just those who simply check off all the boxes. This is a full-time remote role based in the United States.
What you'll do:
Client Measurement & Attribution
Serve as a key measurement expert on client engagements, partnering with sales teams to deliver actionable insights and guidance.
Develop and implement attribution models, lift studies, and performance analyses for client-facing projects.
Guide clients on measurement maturity, data strategy, tracking implementation, and experimentation design.
Translate complex analytics into clear, relevant business recommendations for marketing stakeholders.
Support clients in understanding cross-channel performance and maximizing the impact of their media investments.
Use Chatbench, Yelp’s internal tool that provides secure access to a number of LLM models, to research, draft proposals, analyze data and overcome objections.
Sales Enablement & Revenue Impact
Equip account teams with compelling measurement narratives and insights to support renewals, upsells, and new business pitches.
Build and present measurement playbooks, ROI cases, and insight packages tailored to client verticals and needs.
Define KPIs, reporting standards, and best practices for measurement with account team partners.
What it takes to succeed:
3+ years experience in digital advertising, analytics, measurement, or marketing science.
Direct experience delivering analytics or measurement solutions to clients at a platform, publisher, or agency.
Proficient in attribution, lift testing, experimentation, and digital media modeling.
Ability to communicate complex analytical concepts clearly to non-technical audiences.
Success working cross-functionally with sales teams and marketers.
Familiarity with ad platforms (Google, Meta, TikTok, Amazon Ads), DSPs, or ad measurement vendors.
Experience with MMM (Marketing Mix Modeling), MTA (Multi-Touch Attribution), incrementality, identity solutions, and event tracking.
Strong business storytelling skills and an understanding of privacy impacts on measurement.
Ability to handle objections and negotiate measurement/KPI’s with key client decision-makers.
What you'll get:
Compensation range for this position is $100-115k annually, plus performance based incentives and benefits.
Effective your first day: Full medical, vision, and dental
15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday
Up to 14 weeks of parental leave
Monthly wellness subsidy
Work from home reimbursement
Flexible spending account
401(k) retirement savings plan
Employee stock purchase plan
Closing
At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience. We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California).Where required by law, a criminal background check will not be conducted until after a conditional offer of employment is made, and any evaluation of a candidate's criminal background check will be subject to an individualized assessment that takes into account the candidate's specific criminal records and the responsibilities and requirements of the particular role.We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at [email protected] or 415-969-8488.Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes. US Recruiting and Applicant Privacy Notice Notice to Washington Applicants - Washington State Fair Chance ActOriginally posted on Himalayas