Virtual Coworker

Digital Marketing & Lead Generation Specialist for a Special Education Program i

Australia full-time Mid Salary not listed
full-time Mid level Technology & IT Curated
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About the role

Category: Education Industry

Location: Marcoola Queendland Australia

Manage and schedule weekly social media content across Facebook, Instagram, LinkedIn, and TikTok.

Write and publish weekly SEO-optimized blogs on Squarespace.

Create graphics and short-form content using Canva.

Manage the weekly YouTube video, including titles, descriptions, tags, thumbnails, captions, and basic editing.

Repurpose video content into social posts, short clips, blogs, and emails.

Manage GoHighLevel email marketing, including automations, workflows, nurture sequences, intake campaigns, forms, tags, lists, and pipelines.

Manage and optimize Google Ads and Meta Ads, including campaigns, audiences, keywords, budgets, creatives, and conversion tracking.

Manage and update the Squarespace website, landing pages, forms, and general content.

Perform SEO, including on-page optimization and monitoring search performance.

Maintain GA4 and Google Tag Manager for accurate conversion and lead-source tracking.

Track and report lead volume, lead sources, cost per lead, ad spend, and campaign performance.

Prepare recommendations based on marketing and lead-generation data.

Research relevant industry/business awards and assist with applications.

Plan and launch marketing campaigns around the January, May, and September intakes.

DetailsOriginally posted on Himalayas

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Mid
Technology & IT Business Development Digital Marketing SEO Digital Marketing Mid level

Likely questions

  1. Tell us about work you have done that is close to the Digital Marketing & Lead Generation Specialist for a Special Education Program i role.
  2. How would you approach your first 30 days at Virtual Coworker?
  3. Which of Business Development, Digital Marketing and SEO have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with Business Development, Digital Marketing and SEO.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Digital Marketing & Lead Generation Specialist for a Special Education Program i role because I can bring practical experience in Business Development, Digital Marketing and SEO, learn the team quickly, and contribute to the outcomes Virtual Coworker needs from this hire.

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