Marlabs Inc.

Partner Channel Sales Director

United States full-time Executive Salary not listed
full-time Executive level Technology & IT Curated
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About the role

Marlabs, a global AI and Digital Solutions Consulting firm, delivers intelligent solutions across AI, data, analytics, and product engineering. Since 2000, we have partnered with some of the largest healthcare, life sciences, financial services, and government organizations worldwide. As we continue to expand our global footprint, we have an exciting opportunity for a highly skilled Partner Channel Sales Director to join our innovative and dynamic team.

This role is based remotely in the U.S. working on a flexible EST schedule.

Partner Channel Sales Director | About You

As a Partner Channel Sales Director, you are responsible for building, scaling, and leading a high-performing partner ecosystem that drives revenue growth and market expansion from the ground up. You are both a strategic thinker and an operational leader who thrives in environments where you can define structure while also executing day-to-day priorities. You bring the ability to wear multiple hats, develop channel strategy, build and manage partner programs, and directly engage partners to accelerate growth. You excel at aligning partner strategies with broader go-to-market initiatives and creating clarity in environments without an established partner organization. You have a proven track record of recruiting, enabling, and managing partners across key ecosystems, including Microsoft, Google Cloud, AWS, Salesforce, Anthropic, OpenAI, Databricks, and Snowflake. You are passionate about building long-term, value-driven relationships that deliver measurable business outcomes.

Partner Channel Sales Director | Day-to-Day

Execute a comprehensive channel and partner strategy aligned with overall revenue and growth objectives.

Build and manage existing partner programs, including incentives, tiering structures, and performance frameworks.

Identify, recruit, onboard, and enable strategic partners such as resellers, integrators, and alliance partners.

Collaborate with sales leadership to integrate partner-driven opportunities into pipeline development and forecasting.

Partner closely with marketing teams to co-develop joint campaigns, demand generation initiatives, and co-branded programs.

Lead partner enablement efforts including training, certifications, and development of sales playbooks.

Negotiate partnership agreements and manage ongoing relationships to drive sustained growth.

Attend industry and partner events while analyzing market trends and ecosystem opportunities to continuously refine and expand the partner network.

Establish and track KPIs such as pipeline contribution, partner revenue, engagement, and ROI to optimize performance.

Partner Channel Sales Director | Skills & Experience

8+ years of experience in channel sales or partner management, including leadership responsibilities.

Proven success building and scaling partner ecosystems that drive measurable revenue growth.

Strong understanding of channel sales models such as VARs, MSPs, alliances, and OEM partnerships.

Experience working cross-functionally across sales, marketing, and go-to-market teams.

Demonstrated ability to design and execute partner programs, incentives, and joint GTM strategies.

Strong negotiation, communication, and relationship management skills.

Experience with CRM and partner management tools such as Salesforce and PRM platforms, with a data-driven approach to decision-making.

Prior partnership experience with major ecosystems required, including AWS, Snowflake, Databricks, Google Cloud (GCP), Microsoft, Salesforce, and Anthropic/OpenAI.

Originally posted on Himalayas

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Executive
Technology & IT CRM Data Analysis Digital Marketing Excel Sales Executive level

Likely questions

  1. Tell us about work you have done that is close to the Partner Channel Sales Director role.
  2. How would you approach your first 30 days at Marlabs Inc.?
  3. Which of CRM, Data Analysis and Digital Marketing have you used recently, and what did it help you achieve?
  4. How have you led people, improved a process, or made a hard decision in a previous role?
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with CRM, Data Analysis and Digital Marketing.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Partner Channel Sales Director role because I can bring practical experience in CRM, Data Analysis and Digital Marketing, learn the team quickly, and contribute to the outcomes Marlabs Inc. needs from this hire.

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