Genifem

MarTech & Marketing Automation Specialist (AI Solutions)

Pakistan full-time Mid Salary not listed
full-time Mid level Technology & IT Curated
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About the role

Position Title: MarTech & Marketing Automation Specialist (AI Solutions)
Location: Islamabad, Pakistan (Remote / کام گھر سے)
Engagement Type: Independent Contractor (Full-Time)
About Genifem

Genifem is an AI-powered MarTech and automation company helping businesses leverage artificial intelligence to enhance marketing, elevate customer experiences, and streamline everyday operations. We design and deploy conversational AI agents, marketing automation workflows, Copilot solutions, and customer engagement tools for growing organizations.
Role Overview
We are seeking an ambitious, proactive MarTech & Marketing Automation Specialist (AI Solutions) with 1–2 years of experience who can connect the dots between modern marketing tools, practical AI applications, client communication, and cross-functional coordination. This is a dynamic, hands-on, client-facing role where you will work directly with clients to understand their business challenges, demonstrate Genifem's AI tools, configure and test conversational agent workflows, set up marketing automation triggers, and coordinate with internal creative and technical team members to ensure smooth delivery. No software engineering or coding background is required, but you should be tech-savvy, naturally curious about emerging AI platforms, comfortable with no-code automation and CRM tools, and confident speaking directly with business stakeholders.
Key Responsibilities

Serve as a dependable day-to-day point of contact for assigned client accounts.

Host client discovery calls, project check-ins, product walkthroughs, and progress updates.

Translate business goals, customer journeys, and operational workflows into clear internal task briefs.

Collect client feedback, coordinate revisions, track user adoption, and nurture long-term client relationships.

Conduct live walkthroughs and demos of Genifem's AI agents and automation solutions in clear, business-friendly terms.

Assist in mapping agent logic, prompt structures, knowledge bases, escalation rules, and everyday user scenarios.

Test and validate AI agents before and after deployment, reviewing conversation logs to improve response quality.

Research emerging generative AI tools, prompt techniques, and no-code platforms to expand Genifem's capabilities.

Help design and implement practical email/SMS sequences, CRM pipeline stages, and multi-channel campaign automations.

Support marketing and lead-generation initiatives for Genifem and its partner clients.

Monitor performance metrics and identify practical ways AI tools can enhance routine marketing workflows.

Keep up with modern MarTech, CRM, and digital customer engagement trends.

Guide clients and their teams through onboarding to ensure smooth adoption of their new AI and automation tools.

Create straightforward user guides, quick Loom video walkthroughs, or reference documentation as needed.

Identify usage friction early and provide proactive support to ensure client success.

Coordinate deliverables across internal content, design, technical, and marketing contributors.

Maintain organized project boards, action items, and timelines to ensure all milestones are met on schedule.

Review work quality before presenting deliverables to clients to ensure alignment with project goals.

Requirements & Skills

1–2 years of professional experience in marketing automation, MarTech, CRM coordination, digital marketing, client success, or tech consulting.

Hands-on familiarity with AI tools (e.g., ChatGPT, Claude, Midjourney, Perplexity, or similar productivity platforms).

Excellent written and spoken English with the poise to conduct professional virtual meetings with overseas or regional clients.

Demonstrated project coordination skills with strong organization, detail orientation, and task management.

Strong technical aptitude with the ability to quickly master new web applications, software platforms, and digital workflows.

Nice-to-Have: Hands-on exposure to no-code automation platforms (e.g., Zapier, Make) or CRM systems (e.g., HubSpot, GoHighLevel, ActiveCampaign).

Nice-to-Have: Foundational understanding of prompt engineering or conversational agent workflows.

Nice-to-Have: Experience supporting small-to-medium businesses (SMBs), e-commerce, hospitality, or service-based businesses.

Nice-to-Have: Basic conceptual understanding of APIs and webhooks (no coding required).

What We Offer

100% remote work flexibility based in Pakistan.

Fast-track advancement into senior client management, product operations, or solutions consulting as Genifem expands its footprint.

Direct collaboration with leadership and hands-on experience deploying enterprise generative AI and automation solutions.

Work Details & Compliance

Work Arrangement: 100% Remote (work on your own laptop/computer)

Time Commitment: 40 hours per week, full-time commitment required

Engagement: Independent Contractor (Full-time commitment)

Taxes: As an independent contractor, you are responsible for reporting your income and paying applicable personal income taxes in Pakistan (FBR).

Intellectual Property: All project documentation, workflows, templates, marketing assets, and client deliverables created remain the exclusive property of Genifem.

Confidentiality: Client materials, proprietary agent workflows, and internal architectures are strictly confidential and subject to non-disclosure.

Work Eligibility: Candidates must have legal authorization to work and receive bank transfers in Pakistan.

Equal Opportunity
Genifem hires based purely on skill, communication ability, and potential. We welcome candidates of all backgrounds without discrimination.
Originally posted on Himalayas

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Mid
Technology & IT CRM Data Analysis Digital Marketing Operations Remote Collaboration Mid level

Likely questions

  1. Tell us about work you have done that is close to the MarTech & Marketing Automation Specialist (AI Solutions) role.
  2. How would you approach your first 30 days at Genifem?
  3. Which of CRM, Data Analysis and Digital Marketing have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with CRM, Data Analysis and Digital Marketing.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the MarTech & Marketing Automation Specialist (AI Solutions) role because I can bring practical experience in CRM, Data Analysis and Digital Marketing, learn the team quickly, and contribute to the outcomes Genifem needs from this hire.

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