Jumia logo

Jumia

Longtail Associate - Jumia (Full Time)

Kenya full-time Mid Salary not listed
full-time Mid level Technology & IT Curated
Sign in to apply Free account — we bring you straight back to this role.

About the role

About Jumia:

Jumia is a leading pan-African e-commerce platform. Its mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to customers, while helping businesses grow as they use Jumia's platform to better reach and serve customers.

Jumia is built around a marketplace and supported by a proprietary logistics business [Jumia Logistics] and a digital payment and fintech platform [Jumia Pay]. With over 3,000 employees, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating a sustainable impact in Africa.

In April 2019, Jumia was the first Tech company in Africa to be listed on the New York Stock Exchange.

What you will be doing

Lead the Incubation phase for all newly acquired sellers ensuring they reach their first sales within their first 30 days on the platform.

Oversee the Long-tail segment, thousands of small-scale sellers using automated tools, mass communication (Email/SMS/WhatsApp), and scalable support systems.

Manage a team of Incubation Associates and Longtail account managers, setting clear KPIs for seller activation and retention.

Drive the adoption of Jumia growth tools (Sponsored Products, Jumia Express) specifically among smaller vendors to boost their visibility.

Track New Seller Success Rate and Churn Rate using PowerBI and internal dashboards to identify bottlenecks in the seller journey.

Improve the self-service capabilities of the platform to reduce the need for manual intervention for Longtail sellers

What we are looking for

4+ years of experience in e-commerce, operations management, or mass-market business development.

Proven experience in managing large teams and high-volume operations where automation is key.

Bachelor’s degree from a top-tier university.

Analytical Rigor: Ability to manage large data sets in Excel and interpret PowerBI dashboards to drive strategy.

A “Growth Mindset”: Passionate about empowering small businesses and leveraging technology to scale operations.

Excellent communication skills in English; ability to simplify complex processes for non-technical sellers

Kindly make your application by 31st October 2026

Interview stages 

HR meeting with the Talent Acquisition

Technical meeting with hiring manager

Final meeting with the functional manager

We Offer:

A unique experience in an entrepreneurial, yet structured environment

A unique opportunity of having strong impact in building the African e-commerce sector

The opportunity to become part of a highly professional and dynamic team

An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders

 

Please ensure to only apply for jobs with Jumia through our official website.

Jumia will never charge you a fee to apply for a job: be wary of websites that claim to help you apply for a Jumia job or that charge a fee to get you a job.

Interview prep

Walk in with sharper answers.

Use this as a quick practice sheet before you speak with the employer.

Mid
Technology & IT Excel Human Resources Operations Sales Mid level full-time

Likely questions

  1. Tell us about work you have done that is close to the Longtail Associate - Jumia (Full Time) role.
  2. How would you approach your first 30 days at Jumia?
  3. Which of Excel, Human Resources and Operations have you used recently, and what did it help you achieve?
  4. Describe a time you solved a problem without waiting to be told exactly what to do.
  5. How do you handle busy days, changing priorities, or pressure at work?

Prepare before the call

  • A recent example that proves your experience with Excel, Human Resources and Operations.
  • One short story with a problem, your action, and the result.
  • Two examples that show the strengths listed on your CV.
  • A clear reason why this role and company interest you.
  • Your availability, preferred work style, and salary expectations.

Ask them

  • What would success look like in the first 90 days?
  • What are the main problems this hire should help solve?
  • How does the team give feedback and measure good work?
  • What does a normal working week look like for this role?
Practice line

I am interested in the Longtail Associate - Jumia (Full Time) role because I can bring practical experience in Excel, Human Resources and Operations, learn the team quickly, and contribute to the outcomes Jumia needs from this hire.

Related jobs.

More roles from this company or category.